Markkinat ja liiketoimintakäytännöt Euroopassa (5 op)

Tavoitteet

The student will be able to understand the structure and functioning of European markets and to develop basic competence in identifying and addressing issues relevant to cross-border European business practice. This competence serves as a foundation for further business-related studies.

Sisältö

• Characteristics of European business
• Structure of international as well as European regional and national markets
• Issues impacting cross-border European business practice
• Context of the European business organisation
• Entrepreneurship and business implementation in the European context
• Managing intercultural interaction in European business practice
• Ethical issues relevant to European business

Oppimateriaalit

Lecture notes and recommended textbooks will be made available on the first day of lecture.

Opetusmenetelmät

Interactive Lecture
Problem Based Learning
Guided Assignment
Seminar
Project

Harjoittelu- ja työelämäyhteistyö

- Developing an internationalisation strategy
- Assessment of multicultural ethics in creating a corporate social strategy for internationalisation

Opiskelijan ajankäyttö ja kuormitus

The Schedule (Course Planner) will be distributed to students on the first day of lecture.

Lisätietoja opiskelijoille

Tuition in English

Arviointiasteikko

0-5

Arviointikriteerit, tyydyttävä (1)

Sufficient performance:
showing just enough understanding of the subject to merit a pass grade but requiring greater effort to achieve a more satisfactory result

Arviointikriteerit, hyvä (3)

Good performance:
showing strong understanding of basic concepts and good grasp of techniques, but with certain minor problems still requiring further attention

Arviointikriteerit, kiitettävä (5)

Excellent performance:
not only fulfils all standard requirements but demonstrates originality and imagination

Arviointikriteeri, hyväksytty/hylätty

Sufficient performance:
showing just enough understanding of the subject to merit a pass grade but requiring greater effort to achieve a more satisfactory result

Arviointimenetelmät ja arvioinnin perusteet

Skills Demonstration 40%
Learning Assignment 1 30%
Learning Assignment 2 30%

Lisätiedot

Tuition in English

Lisätiedot

Tuition in English