Moving Graphics and Effects (15 cr)

Objective

The student
• is able to produce motion graphics based on a brand identity for various use cases using video and 2D and 3D graphics
• understands the possibilities of digital set extensions and visual effects in movie narration and uses them to create visual effects or visually stylised motion graphics project.

Content

• Production and applications of motion graphics
• Post-processing of motion graphics and 3D animation
• Production techniques in visual effects for video
• Applying competence in project work

Evaluation scale

0-5

Assessment criteria, satisfactory (1)

The student
• is familiar with the design process in customer-driven motion graphics projects
• knows film effects production techniques and related terminology
• is familiar with different uses of motion graphics
• is able to produce media elements for a selected publishing environment.

Assessment criteria, good (3)

The student
• knows the design process in customer-driven motion graphics projects
• knows film effects production techniques and related terminology
• is able to adapt a visual style in the production of moving graphics and takes into account the characteristics of the publishing environment
• is able to combine 2D and 3D graphics with the live-action video
• understands the possibilities of digital set extensions and visual effects for video
• understands the potential of digital sets and film effects.

Assessment criteria, excellent (5)

The student
• knows the design process in customer-driven motion graphics projects
• knows film effects production techniques and related terminology
• is able to creatively adapt a visual style in the production of moving graphics and takes into account the characteristics of the publishing environment
• is able to combine 2D and 3D graphics with the live-action video
• understands the possibilities of digital set extensions and visual effects for video
• is able to produce a VFX project on high standards.

Assessment criteria, approved/failed

The student
• is familiar with the design process in customer-driven motion graphics projects
• knows film effects production techniques and related terminology
• is familiar with different uses of motion graphics
• is able to produce media elements for a selected publishing environment.

Objective

The student
• is able to produce motion graphics based on a brand identity for various use cases using video and 2D and 3D graphics
• understands the possibilities of digital set extensions and visual effects in movie narration and uses them to create visual effects or visually stylised motion graphics project.

Content

• Production and applications of motion graphics
• Post-processing of motion graphics and 3D animation
• Production techniques in visual effects for video
• Applying competence in project work