Crisis Communication and ManagementLaajuus (5 cr)

Objective

The student
- is able to evaluate the value of crisis communication and management in the contingency plans of the organization and develop appropriate procedures
- is able to demonstrate knowledge in the many uses of crisis communication while taking into account different stakeholders, levels of internal and external communication and phases of crisis communication
- is able to design and implement crisis communication strategy in different types of crisis
- is able to demonstrate knowledge in the principles of crisis management in the social- and health care sector organizations
- is able to design contingency plans, that cover the organizations core functions and critical resources

Content

Crisis communication terminology
Crisis communication contingency- and preparedness plans as a support for leadership and management
Plethora of crisis communication and stakeholders
Crisis management principles and current practices
Value of situational communication to stakeholders

Assessment criteria, satisfactory (1)

The student displays competence to deal with the basic content of the study unit but lacks competence in independent data acquisition, interpretation and the ability to apply the acquired knowledge to the context of workplace.

Assessment criteria, good (3)

The student fulfills the requirements for the study unit well. S/he displays competence in active data acquisition and is able to interpret the key features of the data to a clinical setting. The student has the ability to analyze the acquired knowledge and to apply it to the context of workplace.

Assessment criteria, excellent (5)

The student displays broad and versatile competence in the content of the study unit. S/he has great competence in targeted data acquisition. The student’s ability to make decisions shows independent thinking, responsible actions and leadership skills. The ability to apply the acquired knowledge to the context of workplace is creative and versatile.