Media and communication in Health Promotion (5 ECTS)

Learning outcomes

Students:
- get to know contemporary theories and methods of health communication and media and their application in health promotion.
- develop a systematic, research-based foundation for the field of media and communication and ways of using media in health communication
- have skills to bring media and communication theories into health promotion practice.

Content

The course covers the following themes:
- The role of the media and communication in HP
- Health communication theories and strategies
- Media theories and strategies for health promotion
- Social media and health
- Media literacy skills for Health Promotion
- Digital communication skills in health promotion practice
- Media ethics

Teaching methods

Online course in Moodle and Zoom

Location and time

In the Schedule

Learning materials and recommended literature

Current materials in Moodle given by Lecturer

Alternative completion methods of implementation

N/A

Internship and working life connections

N/A

Exam dates and retake possibilities

N/A

International connections

N/A

Student workload

5 ects

Content scheduling

N/A

Further information for students

The student confirms his/her participation in the course by being present at the beginning of the first lesson or by agreeing on it with the teacher in other ways.

Assessment methods and criteria

Active participation in assignments

Evaluation scale

Hyväksytty/Hylätty

Assessment criteria, approved/failed

Students:
- know the role of media and communication in Health Promotion
- are familiar with media and communication theories
- recognize new solutions and tools for health communication
- recognize current mass media and social media trends
- recognize the possibilities and applications of theories into HP-practice
- have increased media literacy skills