Self branding for Professionals (1 ECTS)
Code: C-02630-NN00HD34-3001
General information
- Enrollment
- 01.08.2024 - 31.07.2025
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Enrollment is ongoing
Enroll to the implementation in OMA
- Timing
- 01.08.2024 - 31.08.2025
- Implementation is running.
- Number of ECTS credits allocated
- 1 ECTS
- Institution
- Tampere University of Applied Sciences, 1.8.2024-31.8.2025, itsenäinen ja itse aikataulutettu toteutus Moodlessa
- Teaching languages
- Finnish
- English
- Seats
- 0 - 400
- Course
- C-02630-NN00HD34
Learning outcomes
This course is an introduction to personal branding in digital platforms. You get to build or refresh your own professional brand by filling in pages on a personal branding book template. After completing the course student: • will have a basic overview on digital self branding • know how to build and strengthen your professional network • know the basics of professional online communication • will have knowledge on content marketing and different digital platforms
Content
This course covers the following six topics: Introduction to personal branding How to get started with self branding? How to build your professional network? How to plan goal-oriented communication online? How to use content marketing strategies? How to use different digital platforms?
Teaching methods
Videos, reading materials and online materials
Location and time
1.8.2024-31.8.2025, independet, self-paced studying in Moodle
Learning materials and recommended literature
Online materials are listed in the course Moodle.
Alternative completion methods of implementation
No alternative ways to complete the course
Internship and working life connections
No special working life co-operation
Exam dates and retake possibilities
No spesific dates, exams or re-takes. The course needs to be completed on 31.8.2025 at the latest.
International connections
You can choose to do the course in English or in Finnish. You can choose the language in Moodle. We encourage international students with some Finnish skills that you can also do the course in Finnish.
Student workload
It should take around 24h to complete te course
Content scheduling
Content is divided into four different sections
Assessment methods and criteria
The course is approved when you have studied the given material and successfully completed the learning assignments on the Moodle platform, using the course materials. The course is failed when you have not studied the given material and completed the assignments on the Moodle platform, using the course materials
Evaluation scale
Pass/Fail