Strategy (5 ECTS)
Code: C-02629-HY00BN41-3009
General information
- Enrollment
-
25.11.2024 - 20.02.2025
Registration for the implementation has ended.
- Timing
-
24.02.2025 - 30.04.2025
Implementation has ended.
- Number of ECTS credits allocated
- 5 ECTS
- Institution
- Laurea University of Applied Sciences, Laurea Verkkokampus
- Teaching languages
- English
- Seats
- 0 - 40
- Course
- C-02629-HY00BN41
Location and time
Monday February 24th,Monday 16-17.30 on zoom (virtual meeting) every week (5 times) until March 24 th Please check zoom address info on canvas (canvas applies) it is also marked into pakki and if your pakki is integrated to Laureas pakki, you will see this info in your pakki and calendars. Final presentations April 28th . (timetable tentative)
Materials
Text books as background material Available online Lynn Richard, Corporate Strategy, fourth edition FT Prentice Hall, 2005 Available in print. Johnson, Whittingtin, Scholes Exploring Corporate Strategy. ninth edition 2011 FT Prentice Hall
Content scheduling
In earlier classes we have discussed topics such as: - mission statement, vision - core competence - strategy process - strategy models (positioning tools) - generic strategies /identifying strategic options - orientations (innovation, production, customer) - schools of thought - culture and strategy - implementing strategy Note course build around students interests (explorative approach)
Teaching methods
The course will be online at canvas.laurea.fi. Laurea students can access the course once registered and accepted. Other students should receive directions on how to access..If you have problems in boarding the online platform, after being accepted, please contact the teacher. The course will consist of five weekly meetings followed by a break of five weeks during which students work on their group assignment and report it on a meeting (the tenth week). See ( tentative) dates below. Students will be asked to conduct a literature search on strategy and to pick 10 articles and review one article to share with others. The teacher will create a combined pool of articles. The students will also receive a list of 10 articles from , which students will read and discuss two, which have been assigned to the specific weekly meeting. Students will also need to complete a team task in which they design a strategy for the company they choose. A student may opt to do the task alone. Attendance in class (online meetings) will affect the final grade.
Evaluation scale
H-5