How to grow your youtube channel? (3 ECTS)
Code: TX00GM02-3001
General information
- Timing
- 02.06.2025 - 31.12.2028
- Implementation is running.
- Number of ECTS credits allocated
- 3 ECTS
- Virtual portion
- 3 ECTS
- Mode of delivery
- Online
- Unit
- School of ICT and Industrial Management
- Campus
- Karaportti 2
- Teaching languages
- English
- Seats
- 0 - 500
- Degree programmes
- Information and Communication Technology
Learning outcomes
The student will learn how to grow their YouTube channel by developing a clear channel identity, finding a suitable content niche, and experimenting with different content types. The student will also understand strategies for sustainable growth and recognize that long-term success requires continuous testing, learning, and adaptation rather than quick fixes.
Content
Introduction
Crafting Your Content and Channel Strategy
Finding Your Content Focus
Strategies to Enhance Your YouTube Success
Consistency is Key
Improving Production Quality
Leveraging Trends to Your Advantage
Script Writing
The Power of Multi-Channel
Teaching methods
Course is 100% online (self-study) course and it can be done in own pace.
Location and time
Course is 100% online (self-study) course and it can be done in own pace. Study environment is Metropolia's Viope.
Learning materials and recommended literature
Online in study environment.
Exam dates and retake possibilities
On study platform
Student workload
Up to student her-/himself.
Content scheduling
Up to student her-/himself.
Assessment methods and criteria
Once you have completed at least 80% of the assignments and written your learning diary, you need to send an email to: viopesupport@metropolia.fi in order to receive your course evaluation. Please attach a screenshot showing your course progress and include your learning diary.
Evaluation scale
Hyväksytty/Hylätty
Assessment criteria, approved/failed
Exercises done and learning diary submitted