Moving Graphics and Effects (15 ECTS)

Objective

The student
• is able to produce motion graphics based on a brand identity for various use cases using video and 2D and 3D graphics
• understands the possibilities of digital set extensions and visual effects in movie narration and uses them to create visual effects or visually stylised motion graphics project.

Content

• Production and applications of motion graphics
• Post-processing of motion graphics and 3D animation
• Production techniques in visual effects for video
• Applying competence in project work

Materials

Participation in the course does not require the student to acquire any additional materials or literature.

Materials to be studied will be announced during the implementation. Students must also independently search for source material related to the topics of individual assignments.

Recommended literature:

Teaching methods

Interactive lectures, demonstration, guided assignments, assignments

Employer connections

N/A

Exam schedules

N/A

International connections

N/A

Completion alternatives

No alternative methods of completion are available for this implementation.

Student workload

15 op = 405 h of learning.
Lectures and guided assignments = 202,5 h
Independent study focused on assignments and the consolidation of learning = 202,5 h
In addition to independent work, students have the opportunity to schedule project supervision sessions individually or in small groups.

Content scheduling

In the contact meetings, assignments are given in the order of the content of the contact meetings of the course.

Further information

The implementation includes both individual and small group assignments and classroom exercises.

Evaluation scale

0-5

Assessment criteria, satisfactory (1)

The student
• is familiar with the design process in customer-driven motion graphics projects
• knows film effects production techniques and related terminology
• is familiar with different uses of motion graphics
• is able to produce media elements for a selected publishing environment.

Assessment criteria, good (3)

The student
• knows the design process in customer-driven motion graphics projects
• knows film effects production techniques and related terminology
• is able to adapt a visual style in the production of moving graphics and takes into account the characteristics of the publishing environment
• is able to combine 2D and 3D graphics with the live-action video
• understands the possibilities of digital set extensions and visual effects for video
• understands the potential of digital sets and film effects.

Assessment criteria, excellent (5)

The student
• knows the design process in customer-driven motion graphics projects
• knows film effects production techniques and related terminology
• is able to creatively adapt a visual style in the production of moving graphics and takes into account the characteristics of the publishing environment
• is able to combine 2D and 3D graphics with the live-action video
• understands the possibilities of digital set extensions and visual effects for video
• is able to produce a VFX project on high standards.

Assessment criteria, approved/failed

The student
• is familiar with the design process in customer-driven motion graphics projects
• knows film effects production techniques and related terminology
• is familiar with different uses of motion graphics
• is able to produce media elements for a selected publishing environment.

Assessment methods and criteria

Attendance requirement, Continuous assessment, Learning assignments, Portfolio

Assignments & Portfolio 80 %,
activity 20 %