TikTok as a Marketing Tool (5 ECTS)

Code: TX00FE87-3081

General information

Enrollment: 11.01.2025 - 21.03.2025; Registration for the implementation has ended.

Timing: 11.01.2025 - 31.12.2026; Implementation is running.

Number of ECTS credits allocated: 5 ECTS

Virtual portion: 5 ECTS

Unit: School of ICT and Industrial Management

Campus: Karaportti 2

Teaching languages: English

Seats: 0 - 500

Degree programmes: Information and Communication Technology

Teachers: Janne Salonen; Virve Prami

Teacher in charge: Janne Salonen

Groups: CAMPUSONLINE_TIVI_NONSTOP
CampusOnline implementations (Tivi Nonstop)

Course: TX00FE87

No reservations found for implementation TX00FE87-3081!

Learning outcomes

After completing the course, student has ability to set-up TikTok and use TikTok as a marketing tool.

Content

• What is TikTok
• Getting started
• Browsing TikTok
• Creating videos
• Publishing videos
• TkTok etiquette
• TikTok security
• Building TikTok following
• Duetting and stitching
• TikTok statistics and analytics
• Using TikTok as a business tool

Teaching methods

Course is 100% online (self-study) course.

Location and time

Course can be done in own pace.

Learning materials and recommended literature

Online.

Alternative completion methods of implementation

N/A

Internship and working life connections

N/A

Exam dates and retake possibilities

Online.

International connections

N/A

Student workload

Up to student her-/himself.

Content scheduling