B2B Sales - Customer Focused Selling (3 cr)
Code: TX00FQ11-3006
General information
- Enrollment
-
22.01.2024 - 05.03.2024
Registration for the implementation has ended.
- Timing
-
01.01.2024 - 31.07.2024
Implementation has ended.
- Number of ECTS credits allocated
- 3 cr
- Virtual portion
- 3 cr
- Mode of delivery
- Online
- Unit
- (2019-2024) School of ICT
- Campus
- Karaportti 2
- Teaching languages
- Finnish
- Degree programmes
- Information and Communication Technology
- Teachers
- Janne Salonen
- Anni Sarantila
- Teacher in charge
- Janne Salonen
- Groups
-
Viope_nonstop_13Viope_nonstop_13
- Course
- TX00FQ11
Objective
The objective of the course is that after completing the course the student
- understands what qualities and abilities a good salesperson has
- knows how to prepare for a customer meeting
- knows how to organize and schedule a good customer meeting
- understands the procedures after the customer meeting
- knows how to create a good customer offer
- understands customer experience (CX) and knows how to apply CX
- understands customer relationship management (CRM) and CRM tools
Content
The objective of the course is that after completing the course the student
- understands what qualities and abilities a good salesperson has
- knows how to prepare for a customer meeting
- knows how to organize and schedule a good customer meeting
- understands the procedures after the customer meeting
- knows how to create a good customer offer
- understands customer experience (CX) and knows how to apply CX
- understands customer relationship management (CRM) and CRM tools
Evaluation scale
Hyväksytty/Hylätty
Assessment criteria, approved/failed
The course will be assessed by the grades Pass or Fail. To pass the course all the required learning exercises need to be completed and approved. Presence is mandatory.
Objective
The objective of the course is that after completing the course the student
- understands what qualities and abilities a good salesperson has
- knows how to prepare for a customer meeting
- knows how to organize and schedule a good customer meeting
- understands the procedures after the customer meeting
- knows how to create a good customer offer
- understands customer experience (CX) and knows how to apply CX
- understands customer relationship management (CRM) and CRM tools
Content
The objective of the course is that after completing the course the student
- understands what qualities and abilities a good salesperson has
- knows how to prepare for a customer meeting
- knows how to organize and schedule a good customer meeting
- understands the procedures after the customer meeting
- knows how to create a good customer offer
- understands customer experience (CX) and knows how to apply CX
- understands customer relationship management (CRM) and CRM tools
Accomplishment methods
The course will be assessed by the grades Pass or Fail. To pass the course all the required learning exercises need to be completed and approved. Presence is mandatory.