TikTok as a Marketing Tool (5 ECTS)
Code: TX00FE87-3063
General information
- Timing
- 15.11.2024 - 31.12.2025
- Implementation is running.
- Number of ECTS credits allocated
- 5 ECTS
- Virtual portion
- 5 ECTS
- Mode of delivery
- Online
- Campus
- Karaportti 2
- Teaching languages
- English
- Seats
- 0 - 1000
- Degree programmes
- Information and Communication Technology
Learning outcomes
After completing the course, student has ability to set-up TikTok and use TikTok as a marketing tool.
Content
• What is TikTok
• Getting started
• Browsing TikTok
• Creating videos
• Publishing videos
• TkTok etiquette
• TikTok security
• Building TikTok following
• Duetting and stitching
• TikTok statistics and analytics
• Using TikTok as a business tool
Teaching methods
Course is 100% online and it can be done in own space.
Location and time
Online in Metropolia's Moodle environment and course can be done in own pace.
Learning materials and recommended literature
Online.
Alternative completion methods of implementation
N/A
Internship and working life connections
N/A
Exam dates and retake possibilities
The final test contains ?50 multi-choice questions and the duration is 150 minutes.
The minimum passing score for the test is 700/1000. If not achieved, the student needs retake the test. The retake limit is 3!
International connections
N/A
Student workload
Up to Student basic level.
Content scheduling
Up to Student her-/himself.
Assessment methods and criteria
Pass after you have done all of seven (7) lectures and passed the Final Exam.
The final test contains ?50 multi-choice questions and the duration is 150 minutes.
The minimum passing score for the test is 700/1000. If not achieved, the student needs retake the test. The retake limit is 3!
Evaluation scale
Hyväksytty/Hylätty
Assessment criteria, approved/failed
Passed exam & exercises