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TikTok as a Marketing Tool (5 cr)

Code: TX00FE87-3061

General information


Timing
01.01.2024 - 31.07.2024
Implementation has ended.
Number of ECTS credits allocated
5 cr
Virtual portion
5 cr
Mode of delivery
Online
Unit
(2019-2024) School of ICT
Teaching languages
English
Degree programmes
Information and Communication Technology
Teachers
Janne Salonen
Teacher in charge
Janne Salonen
Groups
VIOPE_NonStop6
VIOPE_NonStop6
Course
TX00FE87
No reservations found for implementation TX00FE87-3061!

Objective

After completing the course, student has ability to set-up TikTok and use TikTok as a marketing tool.

Content

• What is TikTok
• Getting started
• Browsing TikTok
• Creating videos
• Publishing videos
• TkTok etiquette
• TikTok security
• Building TikTok following
• Duetting and stitching
• TikTok statistics and analytics
• Using TikTok as a business tool

Evaluation scale

Hyväksytty/Hylätty

Assessment criteria, approved/failed

Passed exam & exercises

Further information

Course is 100% online (Self-Study) course and it can be done in your own pace. The course, course exercises and tests are in the Metropolia Moodle web environment,

Objective

After completing the course, student has ability to set-up TikTok and use TikTok as a marketing tool.

Content

• What is TikTok
• Getting started
• Browsing TikTok
• Creating videos
• Publishing videos
• TkTok etiquette
• TikTok security
• Building TikTok following
• Duetting and stitching
• TikTok statistics and analytics
• Using TikTok as a business tool

Further information

Course is 100% online (Self-Study) course and it can be done in your own pace. The course, course exercises and tests are in the Metropolia Moodle web environment,

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