ChatGPT as a Marketing Tool (3 cr)
Code: TT00FK72-3007
General information
Enrollment
02.07.2023 - 31.07.2023
Timing
01.08.2023 - 31.07.2024
Number of ECTS credits allocated
3 op
Virtual portion
3 op
Mode of delivery
Distance learning
Unit
School of ICT
Campus
Karaportti 2
Teaching languages
- Finnish
Degree programmes
- Information and Communication Technology
Teachers
- Janne Salonen
Objective
After completing the course, student has gained ability to use ChatGPT as a marketing tool. In addition, student knows different facets of ChatGPT.
Content
- Artificial Intelligence
- ChatGPT
- Challenges of language models
- Creating pictures using DALL-E
- ChatGPT as a marketing tool
Evaluation scale
Hyväksytty/Hylätty