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Strategic Design and Design Leadership (5 ECTS)

Code: KQ00BT62-3008

General information


Enrollment
01.11.2023 - 31.01.2024
Registration for the implementation has ended.
Timing
15.01.2024 - 09.02.2024
Implementation has ended.
Number of ECTS credits allocated
5 ECTS
Mode of delivery
On-campus
Unit
(2019-2024) School of Media, Design and Conservation
Campus
Hämeentie 135 D
Teaching languages
Finnish
Seats
0 - 25
Degree programmes
Design
Teachers
Juha Ainoa
Teacher in charge
Juha Ainoa
Groups
KXE21S1TM
Industrial Design
Course
KQ00BT62

Implementation has 12 reservations. Total duration of reservations is 84 h 0 min.

Time Topic Location
Wed 17.01.2024 time 09:00 - 16:00
(7 h 0 min)
Strateginen suunnittelu ja muotoilujohtaminen KQ00BT62-3008
ARP68 Oppimistila 2
Thu 18.01.2024 time 09:00 - 16:00
(7 h 0 min)
Strateginen suunnittelu ja muotoilujohtaminen KQ00BT62-3008
ARP68 Oppimistila 2
Fri 19.01.2024 time 09:00 - 16:00
(7 h 0 min)
Strateginen suunnittelu ja muotoilujohtaminen KQ00BT62-3008
ARP68 Oppimistila 2
Wed 24.01.2024 time 09:00 - 16:00
(7 h 0 min)
Strateginen suunnittelu ja muotoilujohtaminen KQ00BT62-3008
ARP68 Oppimistila 2
Thu 25.01.2024 time 09:00 - 16:00
(7 h 0 min)
Strateginen suunnittelu ja muotoilujohtaminen KQ00BT62-3008
ARP68 Oppimistila 2
Fri 26.01.2024 time 09:00 - 16:00
(7 h 0 min)
Strateginen suunnittelu ja muotoilujohtaminen KQ00BT62-3008
ARP68 Oppimistila 2
Wed 31.01.2024 time 09:00 - 16:00
(7 h 0 min)
Strateginen suunnittelu ja muotoilujohtaminen KQ00BT62-3008
ARP68 Oppimistila 2
Thu 01.02.2024 time 09:00 - 16:00
(7 h 0 min)
Strateginen suunnittelu ja muotoilujohtaminen KQ00BT62-3008
ARP68 Oppimistila 2
Fri 02.02.2024 time 09:00 - 16:00
(7 h 0 min)
Strateginen suunnittelu ja muotoilujohtaminen KQ00BT62-3008
ARP68 Oppimistila 2
Wed 07.02.2024 time 09:00 - 16:00
(7 h 0 min)
Strateginen suunnittelu ja muotoilujohtaminen KQ00BT62-3008
ARP68 Oppimistila 2
Thu 08.02.2024 time 09:00 - 16:00
(7 h 0 min)
Strateginen suunnittelu ja muotoilujohtaminen KQ00BT62-3008
ARP68 Oppimistila 2
Fri 09.02.2024 time 09:00 - 16:00
(7 h 0 min)
Strateginen suunnittelu ja muotoilujohtaminen KQ00BT62-3008
ARP68 Oppimistila 2
Changes to reservations may be possible.

Objective

The student
• recognises design as a competitive factor in a company and as part of the company's strategic decision-making process
• learns to identify new product opportunities and the development process of new products
• acquires a basic knowledge of the different aspects of a well-managed corporate image and its importance in the company's operations, product range, services, marketing and design
• learns to manage the whole package of products, graphic design, physical environment and business practices.

Content

• Design as a competitive factor and in strategic decision-making
• Integrating design into business processes
• Product range in line with the company's design strategy
• Visual communication in business organisations

Evaluation scale

0-5

Assessment criteria, satisfactory (1)

The student
• can explain the main principles and concepts of business strategy
• can explain the importance of design as a competitive factor and as part of strategic planning
• is able to interpret and analyse the design strategy and product range of a company.

Assessment criteria, good (3)

The student
• can explain the main principles and concepts of business strategy well
• can explain professionally the importance of design as a competitive factor and as part of strategic planning
• can professionally interpret and analyse the design strategy and product range of a company
• able to apply the company's strategy to the design and development of the product range.

Assessment criteria, excellent (5)

The student
• has an excellent ability to explain the main principles and concepts of business strategy
• is able to explain the importance of design as a competitive factor and as part of strategic planning
• has an excellent ability to interpret and analyse the design strategy and product range of a company
• has an excellent ability to apply corporate strategy to product range design and product development.

Assessment criteria, approved/failed

The student
• can explain the main principles and concepts of business strategy
• can explain the importance of design as a competitive factor and as part of strategic planning
• is able to interpret and analyse the design strategy and product range of a company.

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