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ChatGPT as a Marketing Tool (3 ECTS)

Code: TT00FK72-3001

General information


Timing
01.08.2023 - 31.07.2024
Implementation has ended.
Number of ECTS credits allocated
3 ECTS
Virtual portion
3 ECTS
Mode of delivery
Online
Unit
(2019-2024) School of ICT
Campus
Karaportti 2
Teaching languages
Finnish
Seats
0 - 40000
Degree programmes
Information and Communication Technology
Teachers
Janne Salonen
Teacher in charge
Janne Salonen
Course
TT00FK72
No reservations found for implementation TT00FK72-3001!

Objective

After completing the course, student has gained ability to use ChatGPT as a marketing tool. In addition, student knows different facets of ChatGPT.

Content

- Artificial Intelligence
- ChatGPT
- Challenges of language models
- Creating pictures using DALL-E
- ChatGPT as a marketing tool

Location and time

Course can be done in own pace.

Materials

Online.

Teaching methods

100% online.

Evaluation scale

Hyväksytty/Hylätty

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