Fundamentals of Visual Design and Typography (15 ECTS)
Code: KM00ES13-3002
General information
- Enrollment
- 02.05.2022 - 04.09.2022
- Registration for the implementation has ended.
- Timing
- 01.09.2022 - 15.12.2022
- Implementation has ended.
- Number of ECTS credits allocated
- 15 ECTS
- Mode of delivery
- On-campus
- Unit
- (2019-2024) School of Media, Design and Conservation
- Campus
- Hämeentie 135 D
- Teaching languages
- Finnish
- Seats
- 0 - 20
- Degree programmes
- Design
- Teachers
- Jaakko Ruuttunen
- Kai Talonpoika
- Teacher in charge
- Kai Talonpoika
- Groups
-
KXE22S1LGVisual Communication Design - Motion Graphics
- Course
- KM00ES13
Objective
The student
• knows the concepts of graphic design and typography and is aware of the special requirements of various graphic design products
• is able to communicate with images, text and their interaction
• can use tools intended for professional use
• can apply their graphic design skills in practice.
Content
• History of graphic design and typography
• Understanding the visual communication industry and the job description of a graphic designer
• Ideation and problem solving skills
• Basic concepts and rules of typography
• Stylistic and technical criteria for selecting a typeface
Evaluation scale
0-5
Assessment criteria, satisfactory (1)
The student
• knows the concepts of visual design and typography and understands the special requirements of different visual products
• is able to communicate with images, text, motion graphics and their interaction, and use tools intended for professional use
• is able to apply one’s visual design skills in practice
• completes the given tasks successfully and knows the main contents of the course.
Assessment criteria, good (3)
The student
• is familiar with the concepts of visual design and typography and understands the special requirements of different visual products
• is able to communicate with images, text, motion graphics and their interaction, and use tools intended for professional use
• is able to apply one’s visual design skills in practice
• actively participates in teaching and performs the given tasks independently, showing initiative
• masters the contents of the course and applies what one has learned to one’s own work
• is able to acquire information independently.
Assessment criteria, excellent (5)
The student
• is familiar with the concepts of visual design and typography and understands the special requirements of different visual products
• is able to communicate with images, text, motion graphics and their interaction, and use tools intended for professional use
• is able to apply one’s visual design skills in practice
• participates in teaching actively and in a self-directed manner
• performs the given tasks independently, showing initiative and creative problem-solving
• is able to acquire and apply information independently
• demonstrates the development of professional identity.
Assessment criteria, approved/failed
The student
• knows the concepts of visual design and typography and understands the special requirements of different visual products
• is able to communicate with images, text, motion graphics and their interaction, and use tools intended for professional use
• is able to apply one’s visual design skills in practice
• completes the given tasks successfully and knows the main contents of the course.