Skip to main content

Advertising (5 ECTS)

Code: KM00DS91-3001

General information


Enrollment
01.12.2021 - 09.01.2022
Registration for the implementation has ended.
Timing
25.04.2022 - 20.05.2022
Implementation has ended.
Number of ECTS credits allocated
5 ECTS
Mode of delivery
On-campus
Unit
(2019-2024) School of Media, Design and Conservation
Campus
Hämeentie 135 D
Teaching languages
Finnish
Seats
0 - 20
Degree programmes
Media Communication
Teachers
Tuomas Aatola
Kai Talonpoika
Teacher in charge
Kai Talonpoika
Course
KM00DS91
No reservations found for implementation KM00DS91-3001!

Objective

The student knows the basics of advertising design and understands the principles of strategic campaign planning.

Content

The course introduces you to the history of advertising, concept and campaign planning.

Evaluation scale

0-5

Assessment criteria, satisfactory (1)

Participation in classes. Assignments completed. Performance needs improvement.

Assessment criteria, good (3)

Active participation in classes. Ability to apply the learned knowledge. Performance meets expectations.

Assessment criteria, excellent (5)

Active participation in classes. Ability to apply the learned knowledge independently. Performance exceeds expectations.

Assessment criteria, approved/failed

Participation in classes. Assignments completed. Performance needs improvement.

Qualifications

Basics of Graphic Design and Digital Media Publishing

Go back to top of page