Applied Business Analytics (5 ECTS)
Code: LY00EC64-3002
General information
- Enrollment
- 12.11.2021 - 19.12.2021
- Registration for the implementation has ended.
- Timing
- 04.03.2022 - 22.04.2022
- Implementation has ended.
- Number of ECTS credits allocated
- 5 ECTS
- Virtual portion
- 3 ECTS
- Mode of delivery
- On-campus and online
- Campus
- Leiritie 1
- Teaching languages
- English
- Seats
- 20 - 35
- Degree programmes
- Master's Degree Programme in Business Informatics (Social Sciences, Business and Administration)
- Master's Degree Programme in Business Informatics (Technology, Communication and Transport)
Learning outcomes
The student understands how managers use analytics to formulate and solve business problems. The student recognizes the processes needed to generate, collect, analyze and report business data. The student has gained hands-on experience in using analytics software. The student is familiar with the most frequently employed analytics platforms.
Content
- Managerial perspectives on analytics
- Descriptive, diagnostic, predictive and prescriptive analytics.
- Data sources and mining
- Data preparation, processing and visualization
- KPI’s and dashboards.
Assignment outline: Student will deepen and take responsibility of one's own learning curve in the field of business analytics by given materials, lectures, hands-on exercises and by external sources. Student will demonstrate one's learning process with learning journal and via other individual assignments.
Prerequisites
Completed Higher Education Degree
Teaching methods
Learning outcomes of the course
The student understands how managers use analytics to formulate and solve business problems? The student recognizes the processes needed to generate, collect, analyze and report business data. The student has gained hands-on experience in using analytics software. The student is familiar with the most frequently employed analytics platforms.
Course contents
- Managerial perspectives on analytics
- Descriptive, diagnostic, predictive and prescriptive analytics.
- Data sources and mining
- Data preparation, processing and visualization
- KPI’s and dashboards.
Assignment outline: Student will deepen and take responsibility of one's own learning curve in the field of business analytics by given materials, lectures, hands-on exercises and by external sources. Student will demonstrate one's learning process with learning journal and via other individual assignments.
Location and time
Contact teaching held at the Myyrmäki, Online meetings (Zoom). First and third lecture will be held as a contact teaching, everything else will be held as remote teaching.
Learning materials and recommended literature
Ebooks, articles and slides will be introduced at the beginning of the course.
Alternative completion methods of implementation
Doesn't apply to this course.
Exam dates and retake possibilities
No exams, assessing based on assignments and active participation.
Student workload
Course requires self-imposed practices towards learning: new information need to adapt between lectures. Also it is strongly recommended to recap one's knowledge on business statistics and - reporting.
Further information for students
First and third lecture will be held as a contact teaching, everything else will be held as remote teaching.
Assessment methods and criteria
Satisfactory
Sufficient performance: has completed basic requirements to pass the course and has made an attempt to apply and articulate concepts and information both verbally and in writing but has not made enough effort overall. The student has demonstrated little effort, interest and motivation for individual or team activities / assignments and the output is rather weak.
Good
Good overall performance: can apply and articulate concepts and information well both verbally and in writing, certain areas of individual or team output require further attention; shows appropriate level of interest and motivation in individual and team activities. Good presentation delivery and analysis.
Excellent
Excellent performance in all elements of the course: shows interest and motivation in individual and team activities and assignments, fully applies and clearly articulates concepts and information both verbally and in writing. The student is able to support his/her argument with references to the recommended reading and lecture content. Excellent presentation delivery and analysis.
Approved / Failed
Sufficient performance: has completed basic requirements to pass the course and has made an attempt to apply and articulate concepts and information both verbally and in writing but has not made enough effort overall. The student has demonstrated little effort, interest and motivation for individual or team activities / assignments and the output is rather weak.
Evaluation scale
0-5
Assessment criteria, satisfactory (1)
Sufficient performance: has completed basic requirements to pass the course and has made an attempt to apply and articulate concepts and information both verbally and in writing but has not made enough effort overall. The student has demonstrated little effort, interest and motivation for individual or team activities / assignments and the output is rather weak.
Assessment criteria, good (3)
Good overall performance: can apply and articulate concepts and information well both verbally and in writing, certain areas of individual or team output require further attention; shows appropriate level of interest and motivation in individual and team activities. Good presentation delivery and analysis.
Assessment criteria, excellent (5)
Excellent performance in all elements of the course: shows interest and motivation in individual and team activities and assignments, fully applies and clearly articulates concepts and information both verbally and in writing. The student is able to support his/her argument with references to the recommended reading and lecture content. Excellent presentation delivery and analysis.
Assessment criteria, approved/failed
Sufficient performance: has completed basic requirements to pass the course and has made an attempt to apply and articulate concepts and information both verbally and in writing but has not made enough effort overall. The student has demonstrated little effort, interest and motivation for individual or team activities / assignments and the output is rather weak.