Business Planning and Professional CommunicationLaajuus (5 ECTS)

Objective

The student will be familiar with business planning to be able to plan his/her business activities and/or to be able to act as a member of business entity in a goal-oriented way. The student will be able to act appropriately in both working life and entrepreneurship-related communication situations. The student is able to produce different types of written material for different media. The student is able to communicate as a specialist in different situation and environments related to research and development. The student is able to acquire information, analyze and use information in relevant manner. The student knows the good practice of written and oral communication and is able to apply and respect them accordingly. The student is able to use his/her language and communication skills for continuing development of his/her professional thinking and expertise.

Content

Business, entrepreneurship, stakeholders, private companies as a part of national economy. Starting-point analysis, business planning and ideas. Goals, strategic and operational planning, operational policies, budget planning. Business culture and values. Different form of business in Finland.

Written professional text types
Communication skills; clients, group working and negotiation
Presentation skills, argumentation and feed-back
Communication in different project situation and in research and development environments
Communication planning and evaluation
Good digital communication practice

Assessment criteria, satisfactory (1)

The student has a lot of absences from the teaching sessions. Activity during the teaching sessions and learning assignments is unsatisfactory. The student should improve her/his group working abilities. The capacity to formulate relevant problems associated with the work is limited and therefore the problem solving and ability to apply theoretical studies to a practical work need to be improved. The student does not work independently and there is a lot of need for teacher’s further guidance. The student has not given a requisite amount of attention for the subject and the result of the course is unbalanced. The student needs to improve her/his skills and knowledge in many areas.

Assessment criteria, good (3)

The student has taken part to all of the teaching sessions and learning assignments and the activity for the course is good. The student acts flexibly as a group member. The studies proceed coherently. The student is able to understand the basic motifs of the course and is able to apply theoretical studies to a practical work. The reasoning of the rehearsal works is competent and the student understands causes and consequences of one's choice. The student works independently but there is still need for teacher’s further guidance. The student has given a requisite amount of attention for the subject and the result of the course is balanced. The student has achieved a good level at her/his skills and knowledge.

Assessment criteria, excellent (5)

The course objectives have been achieved in a competent manner. Student has taken actively and constructively part to the teaching and learning assignments. Student’s function enhances group activities. The student masters the motifs of the course and prerequisites and is able to apply theoretical studies to a practical work. The reasoning of the rehearsal works is professional and the student can validate causes and consequences of one's choice. The student works independently enough. The student is able to master the whole of subject both in theory and practice. The student has achieved an excellent level at her/his skills and knowledge.

Assessment criteria, approved/failed

The student has a lot of absences from the teaching sessions. Activity during the teaching sessions and learning assignments is unsatisfactory. The student should improve her/his group working abilities. The capacity to formulate relevant problems associated with the work is limited and therefore the problem solving and ability to apply theoretical studies to a practical work need to be improved. The student does not work independently and there is a lot of need for teacher’s further guidance. The student has not given a requisite amount of attention for the subject and the result of the course is unbalanced. The student needs to improve her/his skills and knowledge in many areas.