Collection Assortment PlanningLaajuus (3 ECTS)

Objective

The students learn how to observe and analyze
brand collections as a part of the store selection. They perceive the meaning of the speed of rotation from the point of view of the clothing business. Fundamentals of visual marketing are learned.

Content

The students will observe how the trends are transferred into collections. Purchasing decisions, different sections of collection assortment and their speed of rotation are analyzed. Collecting an assortment, purchasing, and displaying are practised with respect to different types of stores.

Qualifications

Collection Design