Graphic DesignLaajuus (3 ECTS)
Course unit code: KDXAD14
General information
- Credits
- 3 ECTS
Objective
Students gain a basic understanding of graphic and visual design. The goal is to improve visual expression both in computer-aided and hand drawing.
Content
Introduction to image analysis: point, line, surface, form, tension, repetition, rhythm, symmetry, asymmetry, staticness, dynamism, etc.
History of graphic styles: History of typography, poster art, layout, www, etc.
Graphic design: logos, corporate symbols, trademarks, posters, flyers, web sites, layout, typography, etc.
Brand management: trademark management in different media
Students' visual styles: introduction to art, graphic design and image reading
Qualifications
Graphic data processing and fundamentals of web publishing