Broadcast GraphicsLaajuus (5 cr)

Objective

The student
• is able to design and implement motion graphics based on graphic design for different purposes
• understands the use of graphic design, typography, sound, space, timing and animation in motion graphics
• is familiar with different publishing platforms and their characteristics
• knows the workflow for the production of a client-oriented project.

Content

• Brand image on video
• Branded business graphics guidelines
• Animation, effects and motion graphics libraries
• Kinetic typography
• Specificities of publishing channels

Qualifications

Principles of Animation, Basics of Motion Graphics, Typography

Assessment criteria, satisfactory (1)

The student
• knows the graphic elements and related terminology commonly used in video productions
• knows how to use them in video production.

Assessment criteria, good (3)

The student
• knows the graphic elements commonly used in video productions and related terminology, and is able to apply them in video production
• understands the workflow of a customer-oriented project, the main steps of the design process
• is familiar with the specific features of different publishing environments from a video production perspective.

Assessment criteria, excellent (5)

The student
• has a broad knowledge of graphic elements commonly used in video productions and related terminology, and is able to apply them in video production to a high standard
• masters the workflow of a customer-oriented project, the stages of the design process and understands their objectives
• knows the characteristics of publishing environments and how to use them to convey a message.

Assessment criteria, approved/failed

The student
• knows the graphic elements and related terminology commonly used in video productions
• knows how to use them in video production.