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English for Marketing (5 ECTS)

Code: LD00EJ09-3011

General information


Enrollment
05.05.2025 - 10.08.2025
Enrollment is ongoing
Enroll to the implementation in OMA
Timing
25.08.2025 - 12.12.2025
The implementation has not yet started.
Number of ECTS credits allocated
5 ECTS
Mode of delivery
On-campus
Unit
Metropolia Business School
Campus
Leiritie 1
Teaching languages
Finnish
Seats
20 - 35
Degree programmes
Economics and Business Administration
Teachers
ENG Liiketalous ope
Teacher in charge
Anne Perkiö
Groups
LXD24S1_M1
LXD24S1_M1
Course
LD00EJ09

Implementation has 15 reservations. Total duration of reservations is 45 h 0 min.

Time Topic Location
Tue 26.08.2025 time 11:00 - 14:00
(3 h 0 min)
Markkinoinnin englantia LD00EJ09-3011
MMB243 Oppimistila
Tue 02.09.2025 time 11:00 - 14:00
(3 h 0 min)
Markkinoinnin englantia LD00EJ09-3011
MMB243 Oppimistila
Tue 09.09.2025 time 11:00 - 14:00
(3 h 0 min)
Markkinoinnin englantia LD00EJ09-3011
MMB243 Oppimistila
Tue 16.09.2025 time 11:00 - 14:00
(3 h 0 min)
Markkinoinnin englantia LD00EJ09-3011
MMB243 Oppimistila
Tue 23.09.2025 time 11:00 - 14:00
(3 h 0 min)
Markkinoinnin englantia LD00EJ09-3011
MMB243 Oppimistila
Tue 30.09.2025 time 11:00 - 14:00
(3 h 0 min)
Markkinoinnin englantia LD00EJ09-3011
MMB243 Oppimistila
Tue 07.10.2025 time 11:00 - 14:00
(3 h 0 min)
Markkinoinnin englantia LD00EJ09-3011
MMB243 Oppimistila
Tue 21.10.2025 time 11:00 - 14:00
(3 h 0 min)
Markkinoinnin englantia LD00EJ09-3011
MMB243 Oppimistila
Tue 28.10.2025 time 11:00 - 14:00
(3 h 0 min)
Markkinoinnin englantia LD00EJ09-3011
MMB243 Oppimistila
Tue 04.11.2025 time 11:00 - 14:00
(3 h 0 min)
Markkinoinnin englantia LD00EJ09-3011
MMB243 Oppimistila
Tue 11.11.2025 time 11:00 - 14:00
(3 h 0 min)
Markkinoinnin englantia LD00EJ09-3011
MMB243 Oppimistila
Tue 18.11.2025 time 11:00 - 14:00
(3 h 0 min)
Markkinoinnin englantia LD00EJ09-3011
MMB243 Oppimistila
Tue 25.11.2025 time 11:00 - 14:00
(3 h 0 min)
Markkinoinnin englantia LD00EJ09-3011
MMB243 Oppimistila
Tue 02.12.2025 time 11:00 - 14:00
(3 h 0 min)
Markkinoinnin englantia LD00EJ09-3011
MMB243 Oppimistila
Tue 09.12.2025 time 11:00 - 14:00
(3 h 0 min)
Markkinoinnin englantia LD00EJ09-3011
MMB243 Oppimistila
Changes to reservations may be possible.

Objective

Upon completion of the course students will be able to use English effectively for oral and written expert communication in different types of marketing interaction situations. The student will be able to construct justifiable and effective arguments also in the most challenging interaction situations. The student will be able to apply the learned knowledge and communication style in international and multicultural projects.

Content

- Effective oral and written communication
- Presentation skills needed in marketing
- Essential text types in marketing
- Working in an international environment

The course includes participation in an international project week (2 credits)

Evaluation scale

0-5

Assessment criteria, satisfactory (1)

The student has achieved the course objectives fairly. The student will be able to identify, define and use the course subject area’s concepts and models. The student understands the criteria and principles of the expertise development.

Assessment criteria, good (3)

The student has achieved the course objectives well, even though the knowledge and skills need improvement on some areas. The student is able to define the course concepts and models and are able to justify the analysis. The student is able to apply his/her knowledge in leisure, study and work situations. The student understands the importance of expertise in the field of business and is able to analyze his/her own expertise.

Assessment criteria, excellent (5)

The student has achieved the objectives of the course with excellent marks. The student masters commendably the course subject area’s concepts and models. The student is able to make justified and fluent analysis and to present concrete development measures. The student is well prepared to apply his/her knowledge in leisure, study and work situations. The student is able to analyze the business sector expertise and the development of his/her own expertise.

Assessment criteria, approved/failed

The student has achieved the course objectives fairly. The student will be able to identify, define and use the course subject area’s concepts and models. The student understands the criteria and principles of the expertise development.

Qualifications

Business Communication in English, Marketing or equivalent competences

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