Turbiini Arabia Campus Entrepreneurship Incubator (Master's) (10 cr)

Objective

The student knows how to set up a company and develop its business idea and business plan. The student knows how to plan the company's financing and evaluate it from the point of view of profitability. The student knows different business forms and knows how to choose the most suitable one for their own business. The student knows key taxation and insurance practices as well as the company's key statutory duties and knows how to take them into account in their own business operations. The student knows the basics of customer strategy and customer acquisition. The student knows the basics of marketing and sales and knows how to use them in the marketing plan of his own business idea. The student knows how to pitch his own business idea.

Content

Business idea development
Business plan and its sparring
Choice of business form
Financial planning (financial statement, profitability statement, income statement and sales statement)
Accounting, taxation and insurance
Establishment and registration of a company
Sales
Marketing
Pitching
Customer acquisition

Location and time

Sessio 1 (vko 37, ma 09.09.2024) Aloitus, liikeideat kulttuurialalla, Business Model Canvas
Sessio 2 (vko 38, ma 16.09.2024) Business Model Canvas-työpaja, liiketoimintasuunnitelma kulttuurialalla
Sessio 3 (vko 39, ma 23.09.2024) Talouden suunnittelu kulttuurialan liiketoimintaan, osa 1
Sessio 4 (vko 40, ma 30.09.2024) Liiketoimintasuunnitelma ja liikeideoiden live-sparraus
Sessio 5 (vko 41, ma 7.10.2024) Talouden suunnittelu kulttuurialan liiketoimintaan, osa 2, Vakuutukset
Syysloma vko 42
Sessio 6 (vko 43 ma 21.10.2024) Talous, osa 3
Ke 23.10.2024 Turbiini All-Star event @Myllypuro Campus 13–16
Sessio 7 (vko 44, ma 28.10.2024) Kulttuurialan yritysmuodot, Palvelumuotoilu
Sessio 8 (vko 45 ma 4.11.2024) Markkinointi
Sessio 9 (vko 46 ma 11.11.2024) Myynti ja asiakkuudet
Sessio 10 (vko 47, ma 18.11.2024) Toinen live-sparraus
Sessio 11 (vko 48 ma 25.11.2024) Yrityksen perustaminen ja rekisteröinti, kertausta ja keskustelua
Sessio 12 (vko 49, ma 2.12.2024) Pitchaus, Imago
Sessio 13 (vko 50, ma 9.12.2024) Lopetuskerta, palautekeskustelu, loppupitchaukset

Materials

All materials in Moodle

Teaching methods

- lectures and workshops
- mentoring
- video/podcast tutorials
- small group assignments
- individual assignments

Employer connections

Turbiini
Helsinki XR-Center
Business Helsinki
Helsinki Campus Incubators

Exam schedules

No exam

International connections

Contact lessons approximately 40 h
Moodle assignments appr. 60 h
Creating and developing a business plan appr. 80 h
Individual work appr. 60 h
Other requirements appr. 30 h

Completion alternatives

No alternative options

Student workload

Sessio 1 (vko 37, ma 09.09.2024) Aloitus, liikeideat kulttuurialalla, Business Model Canvas
Sessio 2 (vko 38, ma 16.09.2024) Business Model Canvas-työpaja, liiketoimintasuunnitelma kulttuurialalla
Sessio 3 (vko 39, ma 23.09.2024) Talouden suunnittelu kulttuurialan liiketoimintaan, osa 1
Sessio 4 (vko 40, ma 30.09.2024) Liiketoimintasuunnitelma ja liikeideoiden live-sparraus
Sessio 5 (vko 41, ma 7.10.2024) Talouden suunnittelu kulttuurialan liiketoimintaan, osa 2
Syysloma vko 42
Sessio 6 (vko 43 ma 21.10.2024) Talous osa 3, Vakuutukset
Ke 23.10.2024 Turbiini All-Star event @Myllypuro Campus 13–16
Sessio 7 (vko 44, ma 28.10.2024) Kulttuurialan yritysmuodot, Palvelumuotoilu
Sessio 8 (vko 45 ma 4.11.2024) Sami pois Markkinointi
Sessio 9 (vko 46 ma 11.11.2024) Myynti ja asiakkuudet
Sessio 10 (vko 47, ma 18.11.2024) Toinen live-sparraus
Sessio 11 (vko 48 ma 25.11.2024) Yrityksen perustaminen ja rekisteröinti, kertausta ja keskustelua
Sessio 12 (vko 49, ma 2.12.2024) Pitchaus, Imago
Sessio 13 (vko 50, ma 9.12.2024) Lopetuskerta, palautekeskustelu, loppupitchaukset

Evaluation scale

0-5

Assessment criteria, satisfactory (1)

The student is aware of the process of starting a company and understands the importance of a business idea and business plan. The student knows about financing and profitability. The student is familiar with different business structures and understands their differences. The student is familiar with key taxation and insurance practices, as well as the essential statutory duties of a company.

Assessment criteria, good (3)

The student is capable of establishing a company and developing its business idea and business plan. The student can plan the company’s financing and evaluate it from the perspective of profitability. The student is familiar with various business structures and can choose the most suitable one for their own company. The student is familiar with key taxation and insurance practices, as well as the company’s essential statutory duties, and is able to take them into account in their business operations.

Assessment criteria, excellent (5)

The student is capable of establishing a company and developing its business idea and business plan at a high level. The student can plan the company’s profitable financing and evaluate it from the perspective of profitability. The student has a deep understanding of various business structures and can select the most suitable one for their own company. The student is proficient in key taxation and insurance practices, as well as the company’s essential statutory duties, and is able to effectively incorporate them into their business operations.

Assessment methods and criteria

Grade 5: The student is proficient in establishing a company and advancing its business idea and business plan at a high level. They are capable of designing effective financial strategies for the company and evaluating them from the perspective of profitability. The student has an in-depth understanding of various business forms and can select the most suitable one for their enterprise. They are well-versed in key taxation and insurance practices as well as the essential statutory obligations of a business, and they can effectively integrate these considerations into their entrepreneurial activities to achieve successful outcomes.

Grades 3-4: The student is capable of establishing a business and developing its business idea and plan. They can design the company’s financial structure and evaluate it from a profitability perspective. The student is familiar with various business forms and can choose the most suitable one for their enterprise. They have knowledge of key taxation and insurance practices as well as the main statutory obligations of a business and can take these into account in their entrepreneurial activities.

Grades 1-2: The student has knowledge of business establishment and understands the importance of a business idea and business plan. They are familiar with financing and profitability. The student understands different business forms and their distinctions. They also have knowledge of key taxation and insurance practices as well as the main statutory obligations of a business.

Qualifications

The course is designed for Metropolia's Master's level (YAMK) students and corresponds to EQF level 7 studies. Compared to Bachelor's level (AMK) students, Master's students (YAMK) complete more supplementary and advanced tasks during the course.