User-Centred Design (5 cr)

Objective

The student
• is proficient in the user-driven design process
• learns about the basics of information design and user interface design
• knows the practices of media work, understands the field of communication and can follow changes in the field.

Content

• Digital communication terminology
• Basics and critical methods of user-oriented design
• Usability criteria
• Contents and models of media work
• Basics of project management
• Basics of user research

Evaluation scale

0-5

Assessment criteria, satisfactory (1)

The student
• is familiar with the terminology of digital communication and knows the basics and methods of user-oriented design
• knows the basic principles of usability
• knows the contents and operating models of media work and understands the importance of project management
• is familiar with the basics of user research
• knows the user-oriented design process and understands the importance of different methods and tools as part of the process
• is familiar with the practices and principles of the media field.

Assessment criteria, good (3)

The student
• demonstrates good knowledge of digital communication terminology and can apply the principles and methods of user-oriented design in practice
• is able to incorporate usability principles in their design work
• is able to outline the job descriptions and operating models of the media field
• is familiar with project management methods
• is able to utilise user research in their work
• can apply user-oriented design methods in the project and utilise different operating models in their work.

Assessment criteria, excellent (5)

The student
• demonstrates excellent knowledge and ability to reflect on the terminology of digital communication
• can apply the principles and methods of user-oriented design in practice
• is able to incorporate usability principles in their design work in a meaningful and justified way
• knows the job descriptions and operating models of the media field and can evaluate them critically
• is proficient in project management methods and can apply them in practice
• can skillfully utilise user research in their work
• masters the design of complex online publications
• is able to apply the design methods in various user-oriented projects and reflect their impact on the end product.

Assessment criteria, approved/failed

The student
• is familiar with the terminology of digital communication and knows the basics and methods of user-oriented design
• knows the basic principles of usability
• knows the contents and operating models of media work and understands the importance of project management
• is familiar with the basics of user research
• knows the user-oriented design process and understands the importance of different methods and tools as part of the process
• is familiar with the practices and principles of the media field.