Comprehensive Business (2 cr)

Objective

- To provide participants with a basic foundation and comprehensive understanding of the field of business
- To become acquainted with some of the subjects in business
- To know some key elements of Strategic, Competitive Marketing and Logistics
- To understand practical issues of Strategic Management and Project Management
- To better understand the dynamics of organizations, teams, creativity and problem solving
- To briefly look at International Management (Cross-Cultural implications)
- To also understand for future study the subjects directly related and relevant to business, such as Business Ethics, Environmental Ethics, and Building Sustainable Societies.

Content

- Basics of Marketing
- Basics of Logistics
- Basics of Management and International Management
- Business Ethics and Environmental Ethics

Location and time

Online and recorded - so schedule is open

Materials

TBA on first day in course syllabus

Teaching methods

This course presents different subjects in business studies - it covers complicated matters bust asks simple questions and provides clear answers in the presentations via video

Employer connections

In life as in business, communication and decision-making are crucial - this course offers the opportunity to understand and improve both

Exam schedules

TBA on first day in the course syllabus

International connections

Strategizing and cases are looked at in an international context

Student workload

This course provides the student with low language skills and experience to improve and do well, while also offering the more advanced student the chance to study more and be challenged

Content scheduling

Questions provided are due after each course component (Also See "Time and Location")

Further information

This course looks very difficult at first glance - as it covers much material and different subjects - but it is actually very accessible - it is designed to be like a tour through a city of subjects - one can stop and explore more in detail or just stay with the program and get exposure but not expertise in any one area. One can of course eventually study in detail all the subjects - but it isn't necessary for course completion.

Evaluation scale

0-5

Assessment criteria, satisfactory (1)

The student has achieved the course objectives fairly. The student will be able to identify, define and use the course subject area’s concepts and models. The student understands the criteria and principles of the expertise development.

Assessment criteria, good (3)

The student has achieved the course objectives well, even though the knowledge and skills need improvement on some areas. The student is able to define the course concepts and models and are able to justify the analysis. The student is able to apply their knowledge in leisure, study and work situations. The student understands the importance of expertise in the field of business and is able to analyze his/her own expertise.

Assessment criteria, excellent (5)

The student has achieved the objectives of the course with excellent marks. The student masters commendably the course subject area’s concepts and models. The student is able to make justified and fluent analysis and to present concrete development measures. The student is well prepared to apply their knowledge in leisure, study and work situations. The student is able to analyze the business sector expertise and the development of his/her own expertise.

Assessment criteria, approved/failed

The student has achieved the course objectives fairly. The student will be able to identify, define and use the course subject area’s concepts and models. The student understands the criteria and principles of the expertise development.

Assessment methods and criteria

Answers to Questions .60
Business Model based on Rovio Case (Angry Birds case) .30
Final Assignment .10