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ChatGPT as a Marketing Tool (3 cr)

Code: TT00FK72-3003

General information


Timing
01.08.2023 - 31.12.2023
Implementation has ended.
Number of ECTS credits allocated
3 cr
Virtual portion
3 cr
Mode of delivery
Online
Unit
(2019-2024) School of ICT
Campus
Karaportti 2
Teaching languages
Finnish
Seats
0 - 20000
Degree programmes
Information and Communication Technology
Teacher in charge
Janne Salonen
Groups
ATX23TV_SYKSY
Open UAS TestOut and Moodle courses
Course
TT00FK72
No reservations found for implementation TT00FK72-3003!

Objective

After completing the course, student has gained ability to use ChatGPT as a marketing tool. In addition, student knows different facets of ChatGPT.

Content

- Artificial Intelligence
- ChatGPT
- Challenges of language models
- Creating pictures using DALL-E
- ChatGPT as a marketing tool

Location and time

Course is 100% online Self-Study course which can be done in own pace.

Materials

Online.

Teaching methods

Course is 100% online Self-Study course which can be done in own pace.

Employer connections

N/A

Exam schedules

Online in course environment.

International connections

N/A

Completion alternatives

N/A

Student workload

Depends on the student's starting level.

Content scheduling

Up to student her-/himself.

Evaluation scale

Hyväksytty/Hylätty

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