Ideasta kulttuurimatkailutuotteeksi (5 cr)
Code: KX00EL22-3002
General information
Enrollment
30.11.2020 - 13.12.2020
Timing
22.03.2021 - 23.05.2021
Number of ECTS credits allocated
5 op
Virtual portion
4 op
Mode of delivery
20 % Contact teaching, 80 % Distance learning
Unit
Kulttuurituotannon ja vaatetuksen tiimi
Campus
Hämeentie 135
Teaching languages
- Finnish
Seats
20 - 20
Degree programmes
- Kulttuurituotannon tutkinto-ohjelma
Teachers
- Maija Sydänmaanlakka
- Kulttuurituotanto Kulttuuripalvelut
Teacher in charge
Leena Björkqvist
Groups
-
KUVAOKulttuurituotannon syventävät opinnot
Objective
During the course, the student will learn to identify cultural tourism potential and design new cultural tourism concepts. She/he will learn the service design process and relevant tools in the process.
Content
Upon completing the course, the student
• recognizes the multi-faceted operational environment affiliated with cultural tourism
• recognizes culture as a pull factor in tourism and the potential benefits of tourism for the creative industries
• networking and co-creation skills in cultural tourism
• develops sustainable and responsible cultural tourism services
• applies user centric design methods
• can act according to systematic and creative processes and projects in cultural tourism product development
Location and time
Online Course
Teaching methods
The course is completed independently online. In addition to independent work, the study includes group work and teacher-led webinars.
Further information
Ideasta kulttuurimatkailutuotteeksi (5 op) on osa 15 opintopisteen laajuista kulttuurimatkailun verkko-oppimiskokonaisuutta. Kokonaisuuden muut osat ovat Kohti kulttuurimatkailua (5 op) ja Kulttuurimatkailu muutosvoimana (5 op).
Tutustu kulttuurimatkailun verkko-opintokokonaisuuden esittelyvideoon: https://www.youtube.com/watch?v=Eu2UvaVkAa4
Evaluation scale
0-5
Assessment criteria, satisfactory (1)
Student recognises the service design process and cultural tourism products. The student is able to evaluate the customer-centric nature of products. The student works in a project but does not meet the goals.
Assessment criteria, good (3)
Student understands the service design process and is able to use the tools comprehensively in designing cultural tourism product. The student is able to evaluate the success factors, and innovation business opportunities. He/she is competent in project work and works effectively towards meeting the project goals. He/she is able to improve his/her creative ability.
Assessment criteria, excellent (5)
Student can manage service design process and develop cultural tourism products according to it. The student is able to evaluate success factors and business opportunities. Student uses innovative approach. He/she works responsibly and is able to anticipate problems related to the project and its result. He/she can manage projects and utilize the competence of the team optimally.
Assessment criteria, approved/failed
Student recognises the service design process and cultural tourism products. The student is able to evaluate the customer-centric nature of products. The student works in a project but does not meet the goals.
Qualifications
The student understands the concepts and phenomena related to cultural tourism. It is recommended to take the course “An approach to cultural tourism” or similar course before taking this course.