CopywritingLaajuus (5 cr)
Code: KM00DS84
Credits
5 op
Teaching language
- Finnish
Objective
The student knows the basics of advertising writing and design of various advertising texts.
Content
- graphic designer text skills
- creative advertising writing
- copywriter work image and role in the work community
Prerequisites
Graphic Design Basics Management
Assessment criteria, satisfactory (1)
Participation in classes. Assignments completed. Performance needs improvement.
Assessment criteria, good (3)
Active participation in classes. Ability to apply the learned knowledge. Performance meets expectations.
Assessment criteria, excellent (5)
Active participation in classes. Ability to apply the learned knowledge independently. Performance exceeds expectations.
Assessment criteria, approved/failed
Participation in classes. Assignments completed. Performance needs improvement.