Managerial CommunicationLaajuus (5 ECTS)

Objective

Students build on their current communication skills, applying broader principles for effective managerial communication. Through practical application students will understand and be able to adapt to the complex and dynamic mix of written, spoken and visual communication that takes place within and between organisations.

By the end of the course, students will have developed a flexible array of managerial communication skills. They will:

• be able to produce effective messages both orally and in writing in a managerial capacity and for employees of a company.
• be able to produce effective managerial messages in writing for a variety of stakeholders.
• be able to communicate effectively in managerial contexts – performance review situations, negotiations, meetings and conflict situations.
• be able to plan, organise and deliver a managerial seminar.

Content

This course builds on the skills and competencies acquired in Business Communication 1 and 2 with emphasis on advanced topics related to managerial communication at the organisational and individual level. The student will have a firm knowledge of the communicative skills and competencies required by the manager in internal and external communication; communicating with and for all stakeholders in the organisation, especially the workforce. The student will be able to produce effective managerial messages both orally and in writing for a variety of stakeholders and situations, especially with employees, including bad news, change communication, media messages and other publicity material. Communicating effectively in performance review situations, negotiations, meetings, press conferences and conflict situations form the basis of managerial seminars. By planning, organising and taking part in a managerial seminar, students perform as managers, developing their presentation skills at the next level.

Qualifications

English Language Proficiency

Further information

Recommended reading:

Barrett, Deborah J (2008) Leadership Communication McGraw-Hill Irwin

Blundel Richard Ippolito Kate (2008) Effective Organisational Communication, Perspectives, principles and practices, 3rd edition FT Prentice Hall

Bovée Courtland L, Thill John V (2010) Business Communication Today Tenth edition Global edition Pearson Prentice Hall

O’Rourke James (2006) Management Communication A Case-Analysis Approach Pearson Prentice Hall

Stuart, Bonnye E, Sarow Marilyn S, Stuart Laurence (2007) Integrated Business Communication: In a Global Marketplace Wiley and sons

Teaching and learning strategies:
The course is divided into 2 parts –Managerial Communication and Managerial Seminars.

In Managerial Communication, students will combine theory of lectures with practical implementation. Students will design, lead and contribute to seminars on managerial communication topics, producing a final outcome in the form of a project or report.

Teaching methods and student workload:
Students will be expected to participate actively in all aspects of the course throughout the semester; in role play, simulation, guest lectures, group and individual work, seminar preparation and presentation.

Assessment weighting and grading:
5 credit course = 133 hours of student workload which can be broken down as follows:

Contact classes - 45
Individual research/reading/writing tasks – 55
Simulation - 3
Seminar preparation, delivery and project - 30