Introduction to Business EconomicsLaajuus (5 ECTS)

Objective

Upon completing this course the student will:

- understand the market environment
- understand the impact of market structure on firm behaviour
- understand the complex nature of macroeconomic policy

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Analytical skills
Strategic planning skills
The student will be able to:
- conduct detailed analyses of business behaviour
- apply key concepts in the construction of business plans
- evaluate economic policy measures
- construct economic forecasts
- relate economic variables to business strategy

Content

Introductory microeconomics
- supply and demand analysis
- market structures and industry analysis
- production and costs
Introductory macroeconomics
- the circular flow of income
- fiscal policy
- money, interest and monetary policy
- the relationship between macroeconomic variables