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Business analysis in EnglishLaajuus (3 ECTS)

Course unit code: BUAN

General information


Credits
3 ECTS

Objective

The aim of the course is to acquire and consolidate specialist language skills within your chosen business option. In addition, on completion of the course you will have improved your command of vocabulary, professional terms and language commonly used in business and be equipped to assess and analyse specialist material.
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By the end of the course the students will have developed their comand of English for marketing purposes.

Content

This course will concentrate on developing your existing knowledge of business English in business marketing and market analysis.
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Essence of Marketing, Business Customers, Experience Economy, Design Management, Branding, Promotion, Pricingg, Logistics.

Qualifications

! and 2 year studies

Further information

Active course work, oral and written language tasks, individual pair an group work.

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