Marketing LawLaajuus (3 ECTS)

Objective

The students will be familiar with the most essential legislation concerning marketing of a company and a product. They will also learn to apply the legislation into practise.

The students will be able to acquire judicial information from different sources. Their critical and logical thinking skills will be practised in demanding judicial problem solving and deduction.

Content

-The role of immaterial rights in business
- Unfair Business Practices and Unfair Marketing
- The EU and Finnish Competition Legislation
- Consumer Protection Law and Consumer Authorities
- Protection of Privacy

- Marketing of consumer credit