Degree Programme in Media
- Degree
- Bachelor of Culture and Arts
- Credits
- 240 ects
Specific admission requirements
General admission requirements apply.
Specific arrangements for recognition of prior learning
According to the Degree Regulations of Helsinki Metropolia University of Applied Sciences students may apply for identification and accreditation of prior learning as part of their compulsory or optional studies, provided they have prior learning corresponding to the curriculum before the course in question begins.
Qualification requirements and regulations
See the degree regulations of Helsinki Metropolia University of Applied sciences:
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Profile of the programme
The Degree Programme in Media trains visual communication and digital media experts. The students will develop good basic skills in their specialisation field. The students will learn to integrate theory and practice in different fields of media. They will become equipped to engage in development work by participating in projects and learning by means of a problem-oriented approach. The students will become familiar with the media business and have the ability to work as entrepreneurs.
The degree programme has three lines: 3D Animation and Visualisation, Graphic Design and Digital Media. The specialised studies of these three lines provide the students with an opportunity to learn about content production for different needs and media.
The language of instruction in the Media degree programme is Finnish, but some courses will be taught in English in the spring term for the benefit of exchange students.
Key learning outcomes
The objective is that the students will be able to become independent experts in their field with good cooperation skills. Another objective is that the students achieve eligibility to continue their studies and readiness to maintain and deepen their professionalism in a variety of working and learning environments.
Students learn about the history and development of their field. They will also learn the expression, form, and presentation and narrative methods of their field, and the relevant production processes, work methods and professional techniques. The studies partly take the form of projects which teach the students cooperation skills and project management. At the end of their studies, students can develop new types of content and media concepts and market themselves.
Digital media studies approach the design and production of interactive online services from a variety of perspectives. Online technologies, information architecture, social media concepts and services and interactive functions are key elements of the training.
3D Animation and Visualisation looks into three-dimensional visualisation, camera and character animation and the modelling of various virtual environments. Students will become fluent in 3D content design, production and product development.
Graphic design students can specialise in visual design in either traditional printed media or the digital environment. Common professional studies give students a solid foundation into graphic design, after which they complete specialisation studies in the field they have chosen.
Aspects of graphic design in printed media include:
- Design and illustration of publications’ layout
- Corporate image and brand management
- Marketing communication and advertising
- Visualisation of information
- Packaging design
Aspects of graphic design in digital media include:
- WWW publication
- User interfaces and usability
- Animation production
- Interactive multimedia and games
- Motion graphics and special effects
Occupational profiles of graduates with examples
Graduates of Degree Programme in Media can obtain various occupational profiles depenging on their specialization option.
Upon graduation, the students can find employment in various digital environment expert positions relating, among other things, to online service design, production or project management. The actual work may have to do with the technical solutions of online services, development of social media services, planning of interactive functions or digital media concept and structural planning, for example in a design or communication agency, in companies’ communications departments, in IT companies or the advertising business.
Graduates of 3D animation have found work, for example, as news graphics designers on television, 2D or 3D games graphics designers, makers of architectural visualisations, character animators, compositors and 3D advertising graphic designers. The job may be found in the gaming or entertainment industry, TV and film production, design agencies, advertising industry, study material production or science visualisation and research.
Graphic design graduates can find employment in e.g. advertising, marketing communication, publishing industry, corporate image and brand building, visual user interface design, interactive multimedia or packaging design.
Access to further studies
Master level studies
Examination regulations, assessment and grading
According to the Degree Regulations of Helsinki Metropolia University of Applied Sciences course assessment criteria are specified in the course implementation plan. The teacher in charge of the course will be responsible for the assessment. At the beginning of the course, students must be informed on the assessment principles which must be based on the course objectives. Assessment takes primarily place for each course and applies to the students who have registered and been accepted on the course. If necessary, different components of a course may be assessed individually. If the course consists of several components, the teacher may point this out in the assessment principles contained in the implementation plan.
The assessment scale is as follows: excellent (5), very good (4), good (3), very satisfactory (2), satisfactory (1), fail (0) and pass (P). Any deviations of this scale will be decided by the President.
Graduation requirements
A student is required to successfully complete the designated program of courses to meet a minimum of 240 ECTS credit requirement.
Mode of study
Full-time studies
Programme director
Head of department Liisa Seppänen
Email: firstname.lastname@metropolia.fi
Level of qualification
Bachelor's Degree (First Cycle)
Degree Programme in Media, Adult Education
Timing plan:
Degree Programme in Media, adults
Timing plans by study path:
Degree Programme in Media
Timing plans by study path:
Viestinnän koulutusohjelma
Timing plan:
Degree Programme in Media
Timing plan:
Degree Programme in Media
Timing plan:
- Audiovisuaalinen mediatuotanto/ kuvailmaisun suuntautuminen
- Audiovisuaalinen mediatuotanto/ käsikirjoittamisen suuntautuminen
- Audiovisuaalinen mediatuotanto/ tuottamisen suuntautuminen
- Audiovisuaalinen mediatuotanto/ ääni-ilmaisun suuntautuminen
- Radio- ja televisioilmaisun ammatillinen suuntautuminen
- Verkkoviestinnän ammatillinen suuntautuminen
Degree programme in Media
Timing plans by study path:
Viestinnän koulutusohjelma, Degree Programme in Media
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