Theories of Visual CommunicationLaajuus (5 ECTS)
Course unit code: KM00DS78
General information
- Credits
- 5 ECTS
- Teaching language
- Finnish
Objective
The student becomes familiar with the theory of visual communication. The student perceives the field of visual communication design and its place as a designer through communication theories.
Content
- communication and media theory
- the theory of advertising and marketing communications
- communication ethics
- Design thinking
Qualifications
Fundamentals of Communication
Assessment criteria, satisfactory (1)
Attendance in classes. Assignments completed. Performance needs improvement.
Assessment criteria, good (3)
Active participation in classes. Ability to apply the learned knowledge. Performance meets expectations.
Assessment criteria, excellent (5)
Active participation in classes. Ability to apply the learned knowledge independently. Performance exceeds expectations.
Assessment criteria, approved/failed
Attendance in classes. Assignments completed. Performance needs improvement.