Industry Understanding and Business ModelsLaajuus (5 ECTS)

Objective

Central legislation. Industrial and technological risks.

Student recognizes central industry drivers, characteristics of the industry, sources of competitive advantage and main busines models in use. He has a good understanding of main demand factors, both in public and private domains. He knows where to find information about the industry, its main clusters, actors and value chains.

Student can describe the industry and its ways of working. He knows how to find information and use it to analyse new markets, new competitors and new legislation.

Content

- Industry Drivers: globalisation, megatrends, technology trends, business trends

- Introduction to Digital Contents Business and to Software Industry : characteristics, sources of competitive advantage

- IT-exploitation in different Industries, Saturation degrees, Up-coming industries

- Value chains in Digital Contents Business

- Software Business in Private and Public Domains

- Software cluster: main actors, important companies

- Central value chains in Software Business

- Risks of the Digital Contents Business and Software Industry

Sisältö (täydentävä ja erityisosaaminen)
Central legislation. Industrial and technological risks.

Qualifications

Bachelor's degree

Further information

Kurssi perustuu lähiopetukseen ja harjoituksiin.
Kurssin tietosisällön oppiminen varmistetaan tentillä.