Technology for Digital BusinessLaajuus (5 op)

Osaamistavoitteet

Student recognizes central industry drivers, characteristics of the industry, sources of competitive advantage and main business models in use. He has a good understanding of main demand factors, both in public and private domains. He knows where to find information about the industry, its main clusters, actors and value chains.

Student can describe the industry and its ways of working. He knows how to find information and use it to analyze new markets, new competitors and new legislation.

Sisältö

Central legislation. Industrial and technological risks.
• Industry Drivers: globalization, megatrends, technology trends, business trends
• Introduction to Digital Contents Business and to Software Industry : characteristics, sources of competitive advantage
• IT-exploitation in different Industries, Saturation degrees, Up-coming industries
• Value chains in Digital Contents Business
• Software Business in Private and Public Domains
• Software cluster: main actors, important companies
• Central value chains in Software Business
• Risks of the Digital Contents Business and Software Industry

Esitietovaatimukset

Bachelor Degree

Lisätiedot

Lectures, reports, case studies, application exercises