Business Intelligence and Management Information SystemsLaajuus (5 ECTS)
Course unit code: L03AAA05
General information
- Credits
- 5 ECTS
Objective
The student understands the vital role of business intelligence in strategy creation and corporate success; is able to use fundamental business intelligence tools; and is able to identify suitable business intelligence support systems and databases.
Content
- Process of competitive/business intelligence
- Analysis of external macro environment
- Analysis of competitive environment
- Analysis of internal operating environment
- Benchmarking
- Ethics of business intelligence
Assessment criteria, satisfactory (1)
Sufficient performance: the student has completed basic requirements to pass the course and has demonstrated some ability to apply knowledge in the learning assignments related to working life. His/her analytical skills and/or the development approach need major improvement.
Assessment criteria, good (3)
Good overall performance by the student in course work. The student has been an active learner as an individual and in teams. S/he has demonstrated how to apply knowledge in the learning assignments related to analysing and developing working life.
Assessment criteria, excellent (5)
The student has shown excellent performance in all elements of the course. S/he has shown motivation and interest in individual and team learning as well as in sharing one’s expertise. The student has demonstrated well and creatively how to apply knowledge in the learning assignments related to analysing and developing working life.
Further information
The course is assessed on the 0 (failed) – 5 (excellent) grading scale.