Health Business Development and EconomicsLaajuus (5 ECTS)

Objective

The student:
- Understands the essential concepts of health business
- Understands different forms of health business enterprises and organizations
- Knows and understands the main drivers and trends in health business
- Understands the concept of opportunity and risk in the health business environment
- Is able to inspire change and lead change processes in an organisation

Content

- Consumer and production theory
- Managerial objectives and competitive strategy
- Business environment analysis of health care and social services

Assessment criteria, satisfactory (1)

The student knows
- the essential concepts of health business
- some models of health business enterprises and organizations
- the most common trends and drivers in health business
- some business development tools and methods

Assessment criteria, good (3)

The student is able to
- identify the essential concepts of health business
- describe some models of health business enterprises and organizations
- identify the most common trends and drivers in health business
- describe some business development tools and methods

Assessment criteria, excellent (5)

The student is able to
- identify the essential concepts of health business and can analyze some business cases
- describe some models of health business enterprises and organizations
- identify the most common trends and drivers in health business
- describe some business development tools and methods