Marketing, Communications, and DistributionLaajuus (4 ECTS)
Course unit code: KW00AB45
General information
- Credits
- 4 ECTS
Objective
The students comprehend the principles of marketing and communications. They can provide information and market their film throughout the production process. The students can create various content reports and informative texts for a variety of contexts. They master producing the finished sales package of the film. They are aware of different screening locations for films and can set up a distribution plan for the film.
Content
Plan for marketing the film and communications.
Key documents in communications
Sales package of the completed film.
Screening locations of the film.
Distribution plan of the film.
Assessment criteria, satisfactory (1)
Completing the course with a pass grade requires that a student has met the objectives of the course as defined in the course implementation.
Further information
The course is compulsory for the students of production.