Managerial CommunicationLaajuus (3 ECTS)

Objective

Students build on their current communication skills, applying broader principles for effective managerial communication. Through practical application students will understand and be prepared for the complex and dynamic mix of written, spoken and visual communication that face managers today.

By the end of the course, students will have developed a flexible array of managerial communication skills. They will:
• be able to produce effective managerial messages in writing for a variety of stakeholders; bad news, change communication, media messages including web texts, press releases and other publicity material.
• be able to communicate effectively in individual and group contexts – for example in interviews, sales or performance review situations, negotiations, meetings, press conferences and conflict situations.
• be able to lead and facilitate a managerial seminar.

Content

This course builds on the skills and competencies acquired in Business Communication 1 and 2 with emphasis on advanced topics related to managerial communication. The focus of the course is on being able to produce effective managerial messages both orally and in writing for a variety of stakeholders and situations. Communicating effectively in individual and group contexts such as sales or performance review situations, negotiations, meetings, press conferences and conflict situations forms the basis of managerial seminars and guest lectures. Students will facilitate and take part in managerial seminars.

Qualifications

English Language Proficiency

Assessment criteria, satisfactory (1)

Sufficient performance: has completed basic requirements to pass the course and has made an attempt to apply and articulate concepts and information both verbally and in writing but has not made enough effort overall. The course assignments, seminar and/or project are weak and require further input. The student demonstrates little effort, interest and motivation.

Assessment criteria, good (3)

Good overall performance: can apply and articulate concepts and information both verbally and in writing. Certain areas of the course tasks or project require further attention, shows appropriate level of interest and motivation. The student delivers a good professional seminar and is a good member of the class audience.

Assessment criteria, excellent (5)

Excellent performance in all elements of the course: shows interest and motivation in all class activities, course assignments and project, fully applies and clearly articulates concepts and information both verbally and in writing. The student’s individual tasks are highly professional, complete, show originality and fully demonstrate the student’s motivation and ability. The student follows project and seminar instructions and deadlines, delivers a highly competent professional seminar and is a supportive and active member of the class audience.