Audience Engagement and Customer Knowledge (5 ECTS)
Code: KU00EI43-3003
General information
- Enrollment
- 06.05.2024 - 31.05.2024
- Registration for the implementation has ended.
- Timing
- 01.08.2024 - 11.10.2024
- Implementation has ended.
- Number of ECTS credits allocated
- 5 ECTS
- Mode of delivery
- On-campus
- Campus
- Hämeentie 135 D
- Teaching languages
- English
- Degree programmes
- Cultural Management
- Teachers
- Niina Torkko
- Iisa Aaltonen
- Teacher in charge
- Leena Björkqvist
- Groups
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KXB22S1Kulttuurituotannon tutkinto-ohjelma päivä
- Course
- KU00EI43
Implementation has 14 reservations. Total duration of reservations is 40 h 30 min.
Time | Topic | Location |
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Wed 28.08.2024 time 13:00 - 16:00 (3 h 0 min) |
Audience Engagement and Customer Knowledge KU00EI43-3003 |
AR304
Oppimistila Venue
|
Thu 29.08.2024 time 13:00 - 16:00 (3 h 0 min) |
Audience Engagement and Customer Knowledge KU00EI43-3003 |
AR304
Oppimistila Venue
|
Wed 04.09.2024 time 13:00 - 16:00 (3 h 0 min) |
Audience Engagement and Customer Knowledge KU00EI43-3003 |
AR304
Oppimistila Venue
|
Thu 05.09.2024 time 13:00 - 16:00 (3 h 0 min) |
Audience Engagement and Customer Knowledge KU00EI43-3003 |
AR304
Oppimistila Venue
|
Tue 10.09.2024 time 13:00 - 16:00 (3 h 0 min) |
Audience Engagement and Customer Knowledge KU00EI43-3003 |
AR303
Oppimistila Stage
|
Wed 11.09.2024 time 13:00 - 16:00 (3 h 0 min) |
Audience Engagement and Customer Knowledge KU00EI43-3003 |
AR302
Digitila Konehuone
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Wed 18.09.2024 time 13:00 - 16:00 (3 h 0 min) |
Audience Engagement and Customer Knowledge KU00EI43-3003 |
AR304
Oppimistila Venue
|
Thu 19.09.2024 time 13:00 - 16:00 (3 h 0 min) |
Audience Engagement and Customer Knowledge KU00EI43-3003 |
AR304
Oppimistila Venue
|
Tue 24.09.2024 time 13:00 - 16:00 (3 h 0 min) |
Lecture Cancelled - Audience Engagement |
AR303
Oppimistila Stage
|
Wed 25.09.2024 time 13:00 - 14:30 (1 h 30 min) |
Audience Engagement and Customer Knowledge KU00EI43-3003 |
AR303
Oppimistila Stage
|
Tue 01.10.2024 time 13:00 - 16:00 (3 h 0 min) |
Zoom // Audience Engagement and Customer Knowledge KU00EI43-3003 |
https://metropolia.zoom.us/j/69257781483
|
Wed 02.10.2024 time 13:00 - 16:00 (3 h 0 min) |
Audience Engagement and Customer Knowledge KU00EI43-3003 |
AR304
Oppimistila Venue
|
Tue 08.10.2024 time 13:00 - 16:00 (3 h 0 min) |
Audience Engagement and Customer Knowledge KU00EI43-3003 |
AR303
Oppimistila Stage
|
Wed 09.10.2024 time 13:00 - 16:00 (3 h 0 min) |
Audience Engagement and Customer Knowledge KU00EI43-3003 |
AR304
Oppimistila Venue
|
Location and time
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Materials
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Employer connections
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Exam schedules
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International connections
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Completion alternatives
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Evaluation methods and criteria
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Student workload
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Content scheduling
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Teaching methods
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Further information
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Evaluation scale
0-5
Assessment criteria, satisfactory (1)
The student understands the vast possibilities of audience engagement and knows some societal perspectives on audience engagement.The student is able to observe and analyze an audience engagement project in practise. The student can use some of the tools of customer research and audience engagement.
Assessment criteria, good (3)
The student understands the vast possibilities of audience engagement and knows the different societal perspectives on audience engagement. The student can see audience engagement in wider contexts. The student is familiar with many ways of finding new audiences. The student can observe and analyze the creation of audience engagement projects in practise. The student can use the tools of customer research and audience engagement.
Assessment criteria, excellent (5)
The student can analyze the vast possibilities and different perspectives of audience engagement. The student can see the audience engagement in wider contexts in our society, and create beneficial partnerships during the planning stage of the audience engagement project. The student is able to utilize the wide range of audience engagement possibilities in finding new audiences. The student is able to plan a practical audience engagement project.The student can use the tools of customer research and audience engagement.
Assessment criteria, approved/failed
The student understands the vast possibilities of audience engagement and knows some societal perspectives on audience engagement.The student is able to observe and analyze an audience engagement project in practise. The student can use some of the tools of customer research and audience engagement.
Further information
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