Palvelumuotoilu (5 cr)
Code: KM00BQ57-3001
General information
Enrollment
01.04.2019 - 01.09.2019
Timing
17.09.2019 - 04.10.2019
Number of ECTS credits allocated
5 op
Mode of delivery
Contact teaching
Unit
Media, muotoilu ja konservointi
Campus
Hämeentie 135
Teaching languages
- Finnish
Seats
0 - 20
Degree programmes
- Viestinnän tutkinto-ohjelma
Teachers
- Tuomas Aatola
Teacher in charge
Tuomas Aatola
Groups
-
KXD16S1GSAGraafinen suunnittelu, S16, Painotuotteet ja visuaalinen viestintä
Objective
Students understand the principles of service design and are able to apply design thinking to service development and visualization. Students master the concepts of service design and the relevant design and management methods. Students can apply their learned knowledge in design work.
Content
- Concepts and methods of service design, design management and brand thinking
- Fundamentals of concept design
- End-user and competitor analysis
- Customer experience management
- Customer perspective
Evaluation scale
0-5
Assessment criteria, satisfactory (1)
Student
- meets the attendance requirement
- completes assignments to a satisfactory standard
- understands the core content of the course
Assessment criteria, good (3)
Student
- actively participates in class
- completes assignments independently and shows initiative
- completes assignments on time
- masters the principles of service design and applies them in service development and visualization
- is capable of independent information retrieval
- understands the key concepts of service design
Assessment criteria, excellent (5)
Student
- actively participates in class and shows self-directedness
- completes assignments independently and demonstrates initiative and creative problem solving skills
- completes the assignments on time
- can apply the learned knowledge in his or her work in an original way
- masters the principles of service design and applies them in service development and visualization
- understands the key concepts and explores new approaches to service design
Assessment criteria, approved/failed
Student
- meets the attendance requirement
- completes assignments to a satisfactory standard
- understands the core content of the course