Siirry suoraan sisältöön

Media-alan yrittäjyys (5 cr)

Code: KM00BK92-3026

General information


Enrollment

01.11.2019 - 06.01.2020

Timing

16.03.2020 - 11.05.2020

Number of ECTS credits allocated

5 op

Mode of delivery

Contact teaching

Unit

Media, muotoilu ja konservointi

Campus

Hämeentie 135

Teaching languages

  • Finnish

Seats

0 - 35

Degree programmes

  • Viestinnän tutkinto-ohjelma

Teachers

  • Sami Huohvanainen

Teacher in charge

Sami Huohvanainen

Groups

  • KXD18S1GSB
    Graafinen suunnittelu, S18, Digitaalisen median suunnittelu
  • KXD16S13D
    3D-animointi ja -visualisointi, S16

Objective

Students know the principles of setting up a media business. Students can assess the viability of their business idea. Students are familiar with client acquisition methods in the media industry. They know the basics of financial management and the taxation practices in a media business. Students know the principles of accounting. Students can take care of the external communication and marketing of their business in correct Finnish.

Content

- Steps of setting up a business
- Business types and business idea
- Business requirements
- Client relations
- Fundamentals of financial management of a company
- Work in the media field
- Basics of accounting
- Public relations and marketing

Evaluation scale

0-5

Assessment criteria, satisfactory (1)

Attendance in classes. Assignments completed. Some parts of the assignments need improvement.

Assessment criteria, good (3)

Active participation in classes. Assignments completed to a good standard.
Ability to apply the learned knowledge.

Assessment criteria, excellent (5)

Active participation in classes. Ability to apply the learned knowledge and to reflect on it. Development driven approach to coursework. Generation of new knowledge to contribute to the class.

Assessment criteria, approved/failed

Attendance in classes. Assignments completed. Some parts of the assignments need improvement.